Utilus helps organizations future-proof critical IT systems. DsignBranding developed a new brand strategy and visual identity that translates this complex service into a clear, distinctive, and accessible brand. From brand positioning and identity to logo, photography, website, and communication tools: each component is designed to consistently convey the core values of clarity, reliability, and decisiveness. The result is a future-proof branding that showcases the expertise of Utilus and builds trust with both existing and new customers.
Brand & Visual identity refined in collaboration with Niels Vrijhoeven.
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